The secret to Big & J’s Headrush lies in its irresistible aroma, capable of enticing deer from long distances. By strategically placing it across their hunting grounds, hunters can draw deer from neighboring properties, and guide them closer to their preferred hunting areas — ensuring a higher concentration of deer on their property. Big & J has enhanced Headrush with the powerful, long-range aroma of its popular BB2 blend, combined with the salt that deer love. This product promotes antler growth and captivates deer with its unique scent and flavor. By strategically placing the attractant and monitoring with game cameras, hunters can draw deer from challenging spots such as thick bedding areas or rough terrain. MSRP: $24.99/20-pound bucket. Contact: www.bigandj.com